The British Egg Information Service’s plan to resurrect their fifty year-old advice to “go to work on an egg” has been stopped by the Broadcast Advertising Clearance Centre. It seems suggesting eating an egg everyday for breakfast breaks Ofcom advertisement rules on promoting a varied diet. Offers by the British Egg Information Service to add a line to the original adverts saying that eggs should be eaten as part of a varied diet were rejected. The Broadcast Advertising Clearance Centre defended their decision by explaining eating an egg a day wouldn’t cause any harm, but that it "should be served with fruit juice or toast".



Tangerine Confectionery’s new range of 